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There are several common reasons why apps or websites fail.

Lack of User-Centered Design

Lack of User-Centered Design

Lack of User-Centered Design

   Not designing with the user in mind can lead to poor user experience. UCD involves collaboration across various disciplines, including psychology, engineering, and design, to create a holistic user experience.

Ignoring User Feedback

Lack of User-Centered Design

Lack of User-Centered Design

   Not listening to user feedback and failing to make necessary improvements can lead to user dissatisfaction and eventual failure. Collecting and analyzing user feedback throughout the design cycle helps align the product with user needs and business goals.

Lack of Originality

Lack of User-Centered Design

Wrong Platform Choice

If your app or website doesn’t offer something unique or better than what’s already available, it can struggle to gain traction. Original content means creating material that hasn’t been published online before. This shows that your site is active and continuously providing new information.

Wrong Platform Choice

Wrong Platform Choice

Wrong Platform Choice

 Choosing the wrong platform for your app or website can limit its reach and effectiveness. It’s crucial to select the platform that best suits your target audience. Determine what you want to achieve with your website first before choosing. 

Poor Research

Wrong Platform Choice

Inadequate Marketing

Failing to understand the market and target audience may create a product that no one wants or needs.  Understanding user needs, behaviors, and pain points is crucial for creating solutions that truly resonate.

Inadequate Marketing

Wrong Platform Choice

Inadequate Marketing

Even the best app or website can fail if no one knows about it. Effective marketing is essential to attract and retain users.

About me

Assorted paint-flecked and stained artist paint brushes and paint tubes

My Story

My Learning Journey

My Learning Journey

 I began as an artist and evolved into a UX/UI designer, seeking a path for my creativity. I discovered application design and found my true calling. 

Stack of school books with golden red apple  on top

My Learning Journey

My Learning Journey

My Learning Journey

I am committed to continuous learning and professional growth. I am currently enrolled in a Data Analytics course at Google to enhance my ability to make data-driven decisions that align with business objectives. 

Old skeleton Key Inserted halfway into door keyhole

My Values

My Learning Journey

My Values

I believe that communication is key to a successful project. I work closely with my clients to understand their needs and keep them informed throughout the development process.

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